Monday, December 9, 2019
E-Commerce Implementation Strategies & Success Factors - Solution
Question: Discuss about the E-Commerce for Implementation Strategy. Answer: Introduction As opined by Li and Karahanna (2015) the different business organizations are using the E-commerce platform as a stage to expand their business. This E-commerce initiative also helps the organizations to reach much more number of clients and the potential clients compared to the traditional commerce. Again the E-commerce provides different opportunities that help the organization to have a competitive advantage in the business than its competitors. In this report the author tried to deeply analyze and evaluate the website greyteak.com.au. This report also analyzes whether the site is in the exposure, interaction, and e-commerce or e-business stage. Determination of the stage of the existing website As the internet provides the flexibility to the consumer to get their required product or service at any time of the day, therefore it helps the companies to get the extra profit and revenue from the business. More over the client or the potential client can reach the business organization if they have any problem with the product or the service (Sandoval-Almazan and Gil-Garcia 2012). With all these advantages the e commerce is a better way to do business, but when a business organization first appears on the online platform then it have to cross some stages to be fully operational and a reliable website to do the business. The following are the different stages that a new business website have to pass. 1. Exposure stage 2. Interaction stage. 3. E-commerce stage 4. E-business stage. Exposure stage- For a new business related website, it first uses the internet to reach the potential customer. Inversely the existing and the potential clients get the different information about the organizations business and its business operations and its profiles. Interaction stage- The business organization uses the internet as a two way communication channel between the customers and the business organization. Hence in this stage the employees or the staffs at the organization have to be attentive so that the interaction between the organization and the client can result into a business transaction. E-commerce stage- This stage is an important stage of the online appearance of the business organization. In this stage the internet becomes an integral part of the organization. In this stage the organization introduces new procedures that help in finance, marketing operations. E-business stage- In this stage the organization realizes and utilizes different opportunities that are provided by the internet. Analyzing the different aspects of the given website it can be said that the website is in the E-commerce stage. As it is given on the web site the organization develops customized softwares for its client as per their requirement. Using the website the organization tries to acquire the potential customers (Rob et al. 2012 ). On the website the organization tries to provide information about the different application that is developed by the organization. Implementation strategy to present the owner of the proposed site The researcher has indicated and analyzes the current prospects of the provided website and wants to determine the formulation of implementation strategy to present the owner of the website. The electronic website of GreyTeak is totally based on CSS concept which generally means Cascading Style Sheet of a website design methodology. The customer services are thus segregated into blogs and on mouse over facility which generally contains development of software enterprise, system and application management, advanced and innovative website development, design and system development, business process improvement and maintain ace of service services. Every company whether it is small scale or large scale it has three basic motives namely: sales maximization, profit maximization and customer satisfaction. The organizational management has also highlighted and reflected several intellectual clients base core concept testimonials. The entire website are divided into five basic segments which generally includes company home option, company services, about company and contact us option with a broad view of providing the best and flexible services to its ultimate customer. Implementation strategy of E-Commerce Strategy The implementation strategy of an electronic website is totally based on theoretical concept (Liu 2013). In the present website development of an organizational management; the researcher has provided various logical concepts regarding the site link customer services and company contact details. The researcher has also imagined that the company websites has covered all the necessary details regarding the offered services. Every company whether it is small scale or large scale it has three basic motives namely: sales maximization, profit maximization and customer satisfaction. The company websites also provides the proper amendments regarding the client login and credentials. The company also reflects and highlights the development of softwares. The company websites need advanced services in the field of business process improvement, enterprise software development, system and software design, advanced website development, reliable of websites maintain ace (Mller and Villegas 2014). T he privacy policy and terms and conditions of an organizational management is totally applications based and system development. Estimation of hardware and software for the existing site As the e commerce site needs to be online all the time on the internet so that the clients can reach them whenever they want.zso for this the organization need to have better hardware as well as software infrastructure. For the hardware the organization needs reliable servers, backup servers, On the other hand for the software it requires domain names, email services, FTP packages. Estimation of the required software for the proposed system As the existing system only provides the communication channel so that the client can reach to the organization need to provide facility so that the clients can order the services they require. For this the organization has to implement a CRM system so that they can order the software services or products as per their need. Again the organization also think about to implement a payment gateway system, so that the clients can provide their sensitive financial data over the internet. References Li, S.S. and Karahanna, E., 2015. Online recommendation systems in a B2C e-commerce context: A review and future directions.Journal of the Association for Information Systems,16(2), p.72. Liu, T., 2013. Construction and Maintenance Operation Program of the E-Commerce Websites of Miniature Clothing Enterprises. InProceedings of the 2nd International Conference on Green Communications and Networks 2012 (GCN 2012): Volume 5(pp. 151-158). Springer Berlin Heidelberg. Mller, H. and Villegas, N., 2014. Runtime evolution of highly dynamic software. InEvolving Software Systems(pp. 229-264). Springer Berlin Heidelberg. Pitt, A., 2013.System of Multi-Functional Ecommerce websites each with an integrated shopping cart, a catalog of products from drop shippers or suppliers of any type, a secure payment processing gateway, a real-time merchant account activation module, a website builder that creates custom or duplicate websites with a URL, and a centralized content management module capable of modifying web-site-content to each website in the system. U.S. Patent Application 13/927,032. Robb, T.A., Standlee, J.L., Bevis, A.E., Williams, A.J., Haase, M.N., Hall, B.L., Hoefelmeyer, R.S. and Phillips, T.E., Verizon Business Global Llc, 2012.Application infrastructure platform (AIP). U.S. Patent 8,126,722. Sandoval-Almazan, R. and Gil-Garcia, J.R., 2012. Are government internet portals evolving towards more interaction, participation, and collaboration? Revisiting the rhetoric of e-government among municipalities.Government Information Quarterly,29, pp.S72-S81.
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